A predictive model is a mathematical model that uses historical data and statistical algorithms to forecast future outcomes or trends. It aims to predict the likelihood of a specific event or outcome based on patterns and relationships identified in the data. Predictive models are widely used in various fields, such as finance, marketing, healthcare, and weather forecasting, to make informed decisions and improve performance. These models can be built using machine learning techniques, such as regression analysis, decision trees, or neural networks, and are continuously refined and updated as new data becomes available.